Is Your Data Marketing Ready?

Is Your Data Marketing Ready?

Data has always been a key component in effectively reaching your audience, but many OTT companies are not digging deep enough to leverage all of the data available to them to engage the right customers, at the right time, with the right message. Online video...
How to Setup Google Analytics for Video Success

How to Setup Google Analytics for Video Success

At Wicket Labs, we love data. Obviously! But…we need access to the highest quality data to ensure that your video service is a success. These data sources can come from many different integrations; online video platforms, subscriber management systems,...