4 Key Areas to Monitor Before Live Events Fully Resume With live sporting events beginning to return to action, sports-oriented video services have an incredible opportunity to focus their efforts on how to create new and engaging content for and with their fans. Read...
The flexibility of SVoD services has given rise to users whose goal is to ‘binge and churn’. But what can be done to retain these subscribers, preventing them from becoming an OTT churn statistic and instead increasing their lifetime value? Bingeing is a good thing...
If content is king, actionable insights and user metrics are queen. Discover how OTT services can put the two to work to drive greater value and reduce churn. As of last year, OTT churn was at an all-time high – and growing. Research from Parks Associates found that...
[ This article originally appeared in the Summer 2019 edition of OTT Executive Magazine. ] AI is everywhere. Permeating our lives throughout the day. From the mobile devices we’re constantly tapping and swiping, to more subtle uses, like that “customer service agent”...
Panel: Show & Tech The 2018 Show & Tech segment, led by Leslie Ellis, a WICT Woman of the Year and WICT Avant Garde recipient, will serve up the latest in relevant new technologies — and especially how Machine Learning, Artificial Intelligence, and Computer...
