How Do You Compare to Your OTT Peers?

How Do You Compare to Your OTT Peers?

by | Jun 13, 2019 | Scorecard Updates

Introducing OTT Benchmarks It’s a question on the minds of most everyone, but it’s especially interesting when building a business in a rapidly evolving space, like OTT video. Knowing whether your key metrics are close to those of your peers and more importantly where...
Customer Success: Up Faith & Family

Customer Success: Up Faith & Family

by | May 3, 2019 | Case Study

The Challenge UP Faith & Family is America’s favorite streaming service for families. Subscribers can instantly access commercial-free hours of endless family and faith-friendly entertainment anytime, anywhere, and on any device. The service is available on many...
The True Cost of Building an Audience

The True Cost of Building an Audience

by | Apr 22, 2019 | Media Insights

Here at Wicket Labs, we work hard to give our customers a more complete picture of their video business by combining data sources and delivering new insights based on that. One interesting observation that has emerged from this work is that we sometimes see trial...
Meeting Growth Targets

Meeting Growth Targets

by | Jan 28, 2019 | Media Insights

Download the Whitepaper As January ends and February begins, it’s a great time for subscription video businesses to check their progress in meeting their growth targets for the quarter and the year. To build confidence, we suggest going a step beyond the classic “new...