by Marty Roberts | Sep 27, 2021 | SVoD Insights
No streaming service is safe from churn. Every subscriber type, even those who have been active for a long time, can swing from ‘safe’ to ‘at risk’ if engagement levels drop. But two particular groups pose a greater risk than others: users who are either idle or...
by Jeremy Harvey | Sep 11, 2020 | OTT Insights
From content promotion to new user acquisition and beyond, the effective use of data impacts every aspect of streaming video success. Download this guide to get practical advice on how to make the most of the data goldmine you’re sitting on. Data is all around us,...
by Jeremy Harvey | Sep 8, 2020
IBC 2020 is canceled With IBC 2020 being canceled, the opportunity to connect with our European prospects and customers at a major media event will not be taking place. The good news is, we can still connect through technology! Just because the event is not happening...
by Jeremy Harvey | Aug 26, 2020 | Scorecard Updates
Feature Updates for Wicket Scorecard It’s been some time since we posted a digest of the latest OTT Analytics updates to Wicket Scorecard. Even in the challenging times of 2020, our team has been hard at work adding powerful new features to boost the effectiveness of...
by Jeremy Harvey | Aug 18, 2020 | OTT Insights
How to Make the Most of Third-party Marketplaces SVoD businesses rely on app stores for distribution. But, with each app store operating in a silo, it’s difficult to know what’s working and what isn’t. Read on to find out how streaming services can level the playing...
