Wicket Labs Blog
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CEO, Marty Roberts, Participating in Panel at NAB Show
This panel explores how content providers can go D2C, deploy multiple monetization models, testing & iterating different approaches to optimize revenue, & best practice on building a solution that scales easily as yous OTT service grows.
Wicket Labs & Data Security
Ensuring the best security practices are employed is a prerequisite for any good partnership. The following policies are a few that Wicket Labs utilize to protect our customers’ data.
Schedule a Meeting with Wicket Labs at the 2019 NAB Show
Wicket Labs will be at 2019 NAB Show. Fill out this form to schedule a meeting or a demo with us at the show. We look forward to seeing you there!
Video Distribution: A Universal View
The Distribution tab in the Wicket Scorecard presents a universal view into third-party distribution channels & app stores & provides a detailed understanding of the effectiveness of each.
16 Key Video Analytics to Consider in Tailoring Your Subscription Strategy
Here are 16 key video analytics OTT video content providers should be tracking to help data-driven decision-making when it comes to their subscription video businesses.
Win Back Your Lost Subscribers
Acquiring customers can be an expensive proposition. Winning back former, happy customers is a great way to minimize acquisition costs & maximize customer lifetime value.
Meeting Growth Targets
It’s a great time for subscription video businesses to check their progress in meeting their growth targets for the quarter and the year. Download our latest paper to learn how to build a simple business model to track key drivers of the business.
Meet with Wicket Labs at NATPE Miami
Wicket Labs will be attending NATPE Miami to talk about the latest developments with the Wicket Scorecard. See how we’re helping video services increase their Audience Lifetime Value.
Understanding Content through the Lens of Your Customer, Attention Index
Content is the core of a video-based business. How do you measure which content captures their attention and increases their subscription renewals?
Enhance HubSpot Campaigns with the Wicket Scorecard
The Wicket Scorecard has a direct integration with HubSpot to send your subscriber exports directly into their CRM platform to create an endless number of campaigns and achieve the results you desire.