CSO, Ian Blaine, Participating on Panel at The Pay TV Show

Panel: Marketing for Video: Keeping Subscribers Engaged and Satisfied

Today’s video providers are constantly on the hunt for new technologies, services and strategies to not only gain new customers but to keep the ones they have. But what strategies, services and technologies are working, and how might that equation change across different customer segments and markets? How are data and analytics being used to increase subscriber engagement?


Emily Groch – Director of Insights, Telecommunications, Mintel


  • Nii Mantse Addy – Head of Marketing, Philo
  • Liz Moothar – Senior Director, Marketing, Ellation
  • Caroline Ong – Cognitive & Analytics leader – North America Communications Sector Partner, IBM Global Business Services
  • Ian Blaine – CSO & Co-Founder, Wicket Labs


Wed. May 15, 2019
1:30 PM – 2:15 PM MDT
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