Product Development Spotlight: Summary Page

Product Development Spotlight: Summary Page

One of the fun parts of being a nimble start-up is that we can react quickly to customer feedback and market demands. This post is about one of those situations and provides a nice window into how we work. The story started a few months ago when our customers began...
The True Cost of Building an Audience

The True Cost of Building an Audience

Here at Wicket Labs, we work hard to give our customers a more complete picture of their video business by combining data sources and delivering new insights based on that. One interesting observation that has emerged from this work is that we sometimes see trial...
Exploring New Dimensions

Exploring New Dimensions

Here at Wicket Labs, we’re always looking for new, valuable ways to leverage the OTT data we harmonize for our customers. Sometimes a new insight emerges from combining and presenting existing data in different ways, and sometimes adding new data to an existing Wicket...