Integration Spotlight: Vimeo

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Integration Spotlight

Integration Categories: Online Video Platform + Subscriber Management

About Vimeo OTT: Vimeo OTT is an easy-to-use online video platform for content owners who wish to distribute and monetize their content over the Internet. The product aims to be a one-stop-shop, providing subscriber management tools, payment processing, branded apps, video delivery, video management, and more.

Integration Overview: With this integration, we are automatically importing Vimeo OTT video metadata, view data, subscriber data, and revenue events into our audience insights platform and then harmonizing with data from other sources. We achieve this by integrating with Vimeo’s API and pulling data daily.

What it means: If you are using or plan to use Vimeo OTT we can easily ingest this data and harmonize it with your analytics and marketing spend information to populate our audience insights platform which we use to power insights in our Wicket Scorecard. We can also connect to downstream marketing tools via subscriber export.  We have pre-integrated with a broad collection of products that span these categories, which you can review here.