Actionable Insights for Your OTT Video Business

Actionable Insights for Your OTT Video Business

The Wicket Scorecard

At Wicket Labs, the big data department for media companies, we’re building the audience insights platform that provides data-driven, actionable insights and maximizes audience lifetime value. The OTT analytics in the Wicket Scorecard equip you to gain better visibility into your customers and members, understand how initiatives impact your business, drive engagement with your service, promote a happy customer base through the unique CHI score.

Improve Audience Lifetime Value

Leverage data-driven decisions to improve your Audience Lifetime Value.

Reduce Churn with CHI®

Customer Happiness Index based on content, activity, loyalty, & experience.

Turn Insights into Action

Actionable insights and subscriber export leads to better subscription video businesses.

Customer Success Program

Easy on-boarding, ideas, & best-practices based on your Wicket Scorecard data.

Third-Party Distribution

A universal view into third-party distribution channels & app stores.

Meeting Growth Targets

Download our latest whitepaper to go beyond the classic new customers per day or week key metrics to a set of metrics you can take action against.
Download Whitepaper

How Do You Compare to Your OTT Peers?

Knowing where your metrics stand in relation to your peers can provide powerful guidance in terms of how to optimize your efforts and spending. That’s why we’ve introduced OTT benchmarks in the Wicket Scorecard.

Download our whitepaper to understand video subscription churn and what steps you can take to reduce it.

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